PSG Digital Marketing Grant

At Big Wall Digital, we help SMEs and brands scale steadily with grant support that makes strategic digital marketing more affordable.

SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of DM Big Wall Consultancy Digital Marketing (DM) Packages, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
IMDA Approved Solution
The Productivity Solutions Grant (PSG) is a government grant that supports Singapore SMEs in adopting pre-approved IT solutions, equipment and services to improve productivity and business performance.

For digital marketing, PSG helps eligible SMEs offset part of their project cost when they adopt DM Packages from IMDA pre-approved vendors. As a pre-approved DM vendor, we offers pre-scoped packages focused on:
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SEO

Search Engine Optimisation

To help your best customers find you
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SEM

Search Engine Marketing

To capture high-intent demand quickly

All packages follow IMDA’s PSG scope and pricing framework, and are listed on GoBusiness under the SMEs Go Digital programme. (Your grant application and final support level will be assessed and approved by Enterprise Singapore and IMDA.)

Key Benefits of PSG for SMEs

Up to 50% on qualifying costs

Up to 50% support on qualifying costs


Eligible SMEs can receive up to 50% funding support on the qualifying cost of our PSG DM Packages, reducing the investment needed to start or scale your campaigns.
Lower Risk Higher Confidence

Lower risk, higher confidence


Because packages are pre-approved, you know exactly what is included and how the work is structured, from deliverables to timelines.
Work with Vetted Vendors

Work with vetted vendors


PSG pre-approved vendors are evaluated on track record, solution quality, and ability to deliver. You’re working with a team that has been screened and scoped according to government standards.
Compounding long-term results

Compounding long-term results


Our packages are designed around SEO + SEM fundamentals: technical foundations, clear measurement, and ongoing refinement, so the impact continues beyond the grant period.
Just like a big wall climb, our PSG package solutions are designed with the same discipline as strategic, structured climbing routes. Each package combines research, execution, and reporting, so you always know what’s happening and why. The actual package names and details will follow what’s listed on GoBusiness’ website, but in general, our PSG DM Packages include:
Technical SEO health check and fixes on your existing site
Keyword and page mapping for core services
On-page optimisation for priority pages
External SEO (i.e. Link Building) for priority pages
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Carabiners3

SEM (Search Ads on Google) management

Tailored campaign and ad group structure
Keyword research and negative keyword hygiene
Ad copywriting (headlines, descriptions, extensions, landing page support)
Ongoing optimisation during the package period
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Big Wall Digital Helmet

Measurement & reporting

Analytics and conversion tracking
Monthly reporting focusing on visibility and leads
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Big Wall Digital Carabiners

Note: Exact inclusions, exclusion, campaign duration and fees will follow the pre-approved package details on GoBusiness. We will walk you through the current options during our discussion.

Why Work With Big Wall


1. Strategy-led, not just campaign-led

We don’t just “run ads”. We start with your goals, audience, and existing visibility, then propose a suitable pre-existing PSG package that addresses your goals.

2. Transparent, accountable execution

You’ll know exactly what we’re doing each month: which pages we’re optimising, which campaigns we’re adjusting, and what the early signals are. We treat your business like our own, and we keep reporting transparent and timely.

3. Built for SMEs in the real world

We understand constraints: limited bandwidth, lean teams, competing priorities. Our PSG work is designed to be hands-on on our side, light-touch on yours. While we handle the heavy lifting, you are free to make focused decisions.

4. Clear link between grant support and business outcomes

We connect the dots between grant-supported activity, and the metrics that matter: enquiries, visibility on search, and long-term authority in your industry.
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To qualify for PSG support, SMEs must meet Enterprise Singapore’s eligibility criteria, which typically include:
Registered and operating in Singapore
The digital marketing solution must be used in Singapore.
At least 30% local shareholding
Group annual sales turnover not more than S$100 million or group employment size not more than 200 employees
Certain entity types are not eligible, such as charities, IPCs, religious entities, voluntary welfare organisations, government agencies and subsidiaries.

We can help you check your eligibility, but final decisions rest with Enterprise Singapore and IMDA.

Frequently Asked Questions (FAQ)

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For the latest policies and combinations, always refer to official Enterprise Singapore and GoBusiness resources

How to Get Started

Step 1

Speak with Us

Share your goals, current digital presence, and budget. We’ll recommend a suitable pre-approved package that fits your needs.
Step 2

Receive a PSG quotation

We’ll prepare a formal quotation for the pre-approved package, which you’ll use in your application via the Business Grants Portal (BGP).
Step 3

Submit your PSG application

Using CorpPass, you may submit the application on BGP with the required documents (e.g., ACRA profile, latest financials, our quotation).

Important: We will not sign a contract or accept payment related to the solution before your grant is approved. Doing so can make the project ineligible for PSG support.
Step 4

Wait for the Letter of Offer (LOF)

Enterprise Singapore and IMDA review your application. If successful, you’ll receive a Letter of Offer detailing the approved support level and conditions. Each complete application usually takes around 6 weeks to process.
Step 5

Accept the offer, then begin work

Once you accept the LOF, we can begin the PSG-supported project and run your campaigns according to the approved scope and timeline.
Step 6

Complete the project and submit your claim

After the project period is completed and full payment is made to us, you may submit your claim via BGP with the necessary documents (e.g. invoices, proof of payment, usage reports which we will provide, etc)

Enterprise Singapore will evaluate the claim, and upon approval, disburse the claim amount to your company within 14 working days.
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Ready to climb with grant support?

If you’re a Singapore SME exploring SEO and SEM for your business, we’d be glad to walk you through how our PSG-supported DM Packages can help you attain your goals.
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Disclaimer
Grant eligibility, support levels, funding caps, and scheme policies are set and administered by Enterprise Singapore and IMDA. Information on this page is provided as a general guide based on current public information and may change without notice. Approval of any grant and the final support amount remain at the sole discretion of the relevant government agencies.